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Publishing: Principles and Practice

Richard Guthrie




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 | #980715 in Books |  2011-09-21 |  2011-10-14 | Original language:English | PDF # 1 |  9.53 x.55 x6.69l,.85 | File type: PDF | 240 pages

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At last, a readable, authoritative and comprehensive book for students, readers and practitioners in print and digital publishing. Publishing guides the reader through the history of publishing and the main issues facing the industry today. Among these are legal conundrums, cultural conflicts, trade practices, publishing within and across sectors, editorial requirements, the challenge of electronic publishing, making your ideas count in print, rationalization and the ...

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